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Category: Rwanda

  • What the betting Industry in Africa wants!

    What the betting Industry in Africa wants!

    Africa is by far the fastest-growing gaming market globally, it is maybe second to Latin America. On its own Africa’s gaming space is projected to be the biggest by 2050 as the continent will be home to the youngest population in the world and by then it will be close to 80% developed. Some of the key factors propelling the rampant growth in the continent include; the rampant internet penetration of the continent. Even the great billionaire Elon Musk has his internet-providing company, Star link now venturing into the African continent. There is a massive smartphone penetration in Africa as well. It’s estimated that close to 75% of the 1.4 billion Africans now have access to a smartphone. Actually, 95% of African gamers use their mobile phones to gamble or play games. Digitalization and modernization in Africa are at their peak and the number of gamers with it.

    When it comes to the sports betting arena, the continent is open to online retail and casino betting which are seeing incredible returns from the massive players here. The continent has a median age of 19.7 years and young adults provide an amble market for sports betting. This can be well identified in countries like South Africa, Kenya and Nigeria where researchers have found out that almost all the adults in the country have in one way or another other placed a bet in the last six months or so.

    In an exclusive interview with Tumaini Maligana, country manager, Betika Tanzania, Tumaini states the following when answering the same question being tackled in the article below:

     I would say they really need a fast and simple product and again they would need the best customer experience. Speaking of best customer experience, it means the whole customer experience should be simple and it shouldn’t take much time for a customer to place a single bet. So we focus all the way from the first deposit to how many seconds a client can place a single bet or can find the games. Speaking of the product which can work well in Tanzanian market, it means that you need to come up with a simple lite and well-arranged interface that could make punters ways of placing bets easier. This is the main thing.

     I would say they really need a fast and simple product and again they would need the best customer experience. Speaking of best customer experience, it means the whole customer experience should be simple and it shouldn’t take much time for a customer to place a single bet. So we focus all the way from the first deposit to how many seconds a client can place a single bet or can find the games. Speaking of the product which can work well in Tanzanian market, it means that you need to come up with a simple lite and well-arranged interface that could make punters ways of placing bets easier. This is the main thing.

    Providers and operators, therefore, need to understand that the African market is huge and is one of the hardest markets to tame. This leads us to the question, what are the keys to taming the mammoth gamers to use and fall in love with your platform?

    Fast deposits and withdrawals. 

    Fast deposits and withdrawals. 
    Fast deposits and withdrawals. 

    Players in Africa are fascinated with sites that make it easy to add money to and withdraw winnings from their online gaming accounts. We now understand that investing in this is the best option for a business considering or already operating in Africa. Otherwise, it won’t be easy to keep gamers on your site if the deposit and withdrawal channels are not operating as quickly as they should be.

    Product Presentation.

    Product Presentation.
    Product Presentation.

    This is another key item that an operator or a provider should consider before presenting their product in the market. One thing to keep in mind is that western themed products will not work in the African market. Africa loves their own. From the appearance to the colors of your platform. A good platform should have bright colors most notably in the African market yellow, blue and black does wonder.

     

    Customer Support/Experience. 

    Customer Support/Experience. 
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    Customer Support/Experience. 

    As Jeremiah Maangi, Managing Director of Bizin Africa group said, “A happy customer will come back with a friend,” this is the case in most African betting markets. Don’t be surprised to know that customers in Africa move in crowds. Most players decide where to place their bets based on reviews and what they hear from their colleagues about their experiences with bookies. It is therefore true to say that customer service and experience have a role to play when it comes to players choosing a sportsbook of their choice.

    Ease of access and navigation.

    Ease of access and navigation
    Ease of access and navigation

    A platform that is easy to navigate and light will be key to success. Is your platform light and compatible with African phones that are not so fast and the internet network is not one of the best? Note that we are still in the era of 3G and 4G. 5G is still slowly getting its place. How easy can gamers and players find the sports to bet on your homepage? Most players will look for home/away draw, goals, and over as the best options to stake on. If the platform isn’t easily accessible to these options they might consider other firms.

    Easy to play and lite e-games/Virtual games.

    Easy to play and lite e-games/Virtual games.
    Easy to play and lite e-games/Virtual games.

    As an operator, you need to add virtual and casino games to your website for the diverse market in the continent. Not all players are in for sports betting, some are in for the quick cash that virtuals, casinos/slots, and esports offer. Lucky for you at Igaming Afrika you can get a list of the best games such as greyhound, horse races, lotteries, esports, crash games, and many more that will guarantee engagement every 3 to 4 minutes. Talk to us.

    Live streaming services.

    Live streaming services.
    Live streaming services.

    Eight out of ten gamblers in Africa now participate in live sports betting every time they wager. To get a good share of the market, it is very necessary to have Sports games on your platform. The world cup is here less than 5 days away, what better way to encourage your players to play on your platform than giving them access to live streaming options as they bet on these games on your site? This feature will certainly make the punters spend more time and money on your sports betting site.  Talk to us and we will help you in giving your customers access to countless matches worldwide as they place bets on your site. Interestingly, a one-month trial period is available.

    Relatable brand. 

    Relatable brand. 
    Relatable brand. 

  • lucrative ventures in Africa, 2022

    lucrative ventures in Africa, 2022

    WHY INVEST IN AFRICA?

    WHY INVEST IN AFRICA?

    WHY INVEST IN AFRICA?

    WHY INVEST IN AFRICA?

    There is a popular saying that “No man is an island”. It is used to point to the fact that we all need the help of one another to survive as humans. This saying can also be extended to nations because when it comes to economic growth and development, no country is able to do it on its own without help and input from other countries. Even the most advanced nations in the world still need help from other developed countries every now and then.

    Africa is a fast-developing continent and many foreign investors understand that there is a lot of money to be made in Africa. There are a great number of opportunities in Africa that many investors and businesses aren’t aware of especially as the economy of the continent is not only small but poor. This however doesn’t mean that Africa hasn’t been evolving as there are several countries that have undergone economic reforms are one of the best places where investment can be done when compared to other countries in other regions of the world; especially as the returns can be much greater than those found in the developed world.

    According to statistics, countries in Africa generated a 14 percent annual return on investment with 9 out of the 15 fastest growing economies in the world being in Africa. The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.

    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.
    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.

    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.
    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.

    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.
    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.

    The African continent is not only rich in farmlands but human and natural resources abound and as the population in the world continues to grow, these resources will become more valuable.

    Investors that are smart and innovative are seeing the endless opportunities that abound in Africa as China has more than 70 percent of its Foreign Direct Investment (FDI) in several African countries. Asides from China, the Western world and other countries such as Russia and Turkey are doubling their investment efforts in Africa.

    HERE ARE SOME OF THE FACTORS WHY YOU NEED TO INVEST IN AFRICA.

    HERE ARE SOME OF THE FACTORS WHY YOU NEED TO INVEST IN AFRICA.

    HERE ARE SOME OF THE FACTORS WHY YOU NEED TO INVEST IN AFRICA.

    HERE ARE SOME OF THE FACTORS WHY YOU NEED TO INVEST IN AFRICA.

    Young and growing population.

    Young and growing population.

    Young and growing population.

    Young and growing population.

    Africa currently has over 1 billion people. The UN’s demographic projections indicated that almost 60% of Africa’s population in 2019 is under the age of 25, making Africa the world’s youngest continent. The median age in Africa in 2020 is 19.8.

    While the rest of the world is aging, Africa is having a young population. This implies that even though the global workforce is reducing, Africa’s workforce would be about 1.1 billion, which is more than that of China and India. The young demographics could be a sign of economic strength. Also, young Africans like to consume the latest products, services, and technology which will generate profit for the investor.

    Customer’s variation.

    Customer’s variation.

    Customer’s variation.

    Customer’s variation.

    According to the World Economic Forum (WEF), the young Africans who are in the middle class are young, brand-aware, and sophisticated in terms of their consumption.

    This means that international retailers and consumer brands can capitalize on the demands and preferences of these Africans and invest in the continent.

    Big spenders and brand lovers.

    Big spenders and brand lovers.

    Big spenders and brand lovers.

    Big spenders and brand lovers.

    According to McKinsey, by 2025, household consumption will reach $2.1 trillion and business spending $3.5 trillion – a total of $5.6 trillion in business and investment opportunities.

    Most Africans, consider quality and brand before purchasing any product. The McKinsey consumer report showed that about 58% of consumers are brand loyal and many are willing to pay a higher price for well-known brands.

    Diverse and growing economies.

    Diverse and growing economies.

    Diverse and growing economies.

    Diverse and growing economies.

    Previously the economies of African countries relied heavily on agriculture and the available natural resources. However African economies are now diversifying beyond commodities.

    The skills development of Africans to venture into sectors that previously had no or few Africans is also helping diversify the economy.

    African countries are also focusing on non-commodity areas where they can be competitive. Every country in Africa now has what they call “Investment Promotion Agencies”, which act as one-stop shops for investors, assisting with registration, taxes, and other steps to establish companies locally.

    Digitalization.

    Digitalization

    Digitalization

    Digitalization

    Africa is a leader in mobile adoption. Mobile money networks which started in East Africa opened the global economy to the unbanked city and rural dwellers.

    According to the GSMA, 475 million people in Sub-Saharan Africa will be mobile internet users by 2025.

    With these reasons, one sees no reason as to why not come, venture, and invest in Africa. As it’s said an opportunity missed is an opportunity gone. Africa is an opportunity that shouldn’t pass anyone. With the right connections, the right people around you one can tap into African richness with ease.

    Here are some of the best ventures one can invest in Africa in 2022.

    Here are some of the best ventures one can invest in Africa in 2022.
    Here are some of the best ventures one can invest in Africa in 2022.

    Here are some of the best ventures one can invest in Africa in 2022.
    Here are some of the best ventures one can invest in Africa in 2022.

    Here are some of the best ventures one can invest in Africa in 2022.
    Here are some of the best ventures one can invest in Africa in 2022.

    Here are some of the best ventures one can invest in Africa in 2022.

    GAMBLING.

    GAMBLING.

    GAMBLING.

    GAMBLING.

     

    There is no doubt about gambling and casinos in Africa. Some of the biggest brands in the world of betting are now rushing to Africa. Companies like Bet 365, 1X bet, bet way, etc. are among the notable big names in the world that are investing highly in Africa.

    Africa accounts for 1.1% of the world’s gambling. Online gambling and casinos are gaining popularity in Africa. South Africa, Nigeria, Kenya, and Ghana, are among the largest markets in the continent.

    REAL ESTATE.

    REAL ESTATE.

    REAL ESTATE.

    REAL ESTATE.

     

    In 2050, Africa’s population is estimated to hit over 2.5 billion according to United Nation figures. A more than adequate economic growth will be realized on the continent.

    The middle class is expected to grow from 355 million to 1.1 billion in 2050 according to the African Development Bank. If the continent has these two key elements: economic growth and population growth, the boom in real estate will indeed be there, and yet.

    This is a green light to the real estate industry. With such numbers of estimated people housing is necessary.

    This is a lucrative venture for any willing investor. One of its big advantages is that it future centered.

    CRYPTOCURRENCY.      

    CRYPTOCURRENCY.      

    CRYPTOCURRENCY.      

    CRYPTOCURRENCY.      

     



    Interest in cryptocurrency, a form of digital currency, is growing steadily in Africa. Some economists say it is a disruptive innovation that will blossom on the continent.

    Crypto is digital thus not location bound. Its transactions are stored in databases called blockchains online, which is a group of connected computers that record transactions in a ledger in real-time. Crypto is not government-owned or regulated, it also doesn’t require middlemen.

    This is an added advantage and Africa without a doubt is taking this seriously with researchers estimating that in the near future Africa will be among the leading cryptocurrency users.  that citizens of countries battling high inflation are likely to opt for cryptocurrency because with their paradigm of decentralization, cryptocurrencies offer an alternative to disastrous central bank policies. Examples of such countries are Sudan, Zimbabwe, and Angola among many other countries. That African governments are not now regulating cryptocurrency may be a factor spurring its growth on the continent; however, there is no guarantee that governments will not change their current mindset.

    SOLAR ENERGY.

    SOLAR ENERGY.

    SOLAR ENERGY.

    SOLAR ENERGY.

     

    Solar energy is one of Africa’s most abundant natural resources. Most parts of sub-Saharan Africa enjoy more than 300 days of free God-given sunlight every year.

    Still, over 600 million people on the continent, especially in rural areas, don’t have access to reliable electricity. In most cities and towns, power outages are the norm and people often have to rely on noisy petrol and diesel power generators.

    Interestingly, some smart entrepreneurs are rising to the challenge of lighting up Africa through Solar Energy, and are very likely to join the millionaires club.

    AGRIBUSINESS.

    AGRIBUSINESS.

    AGRIBUSINESS.

    Electric scooters for kidsalabamabeachnetwork.net more info here
    AGRIBUSINESS.

     

    According to a World Bank report, Africa’s agribusiness industry is expected to be worth $1 trillion by 2030.

    With up to 60 percent of the world’s uncultivated arable land, fertile soils, abundant labor, and all-year sunshine, sub-Saharan Africa surely has the potential to become the world’s biggest exporter of food products.

    Even if Africa decides to ignore export markets, the continent’s one billion people provide a huge and ready market for agribusiness.

    Still, every year, African countries import more than 70 percent of the wheat consumed, over 300,000 tons of chicken, and spend more than $10 billion on imported grains, especially rice.

    Interestingly, more African entrepreneurs are tapping into the vast opportunities in Africa’s agribusiness market.

    And with the continued harsh impacts of low crude oil prices in 2016, sleeping agribusiness giants like Nigeria and Angola are finally putting a strong focus on agribusiness as a means to diversify their economies. This means that governments in these countries are now more open and supportive of agribusiness initiatives.

    Investors all around the world are and more are being encouraged to come into this.